EVERYTHING YOU NEED TO GET FIT, START RUNNING, AND CONQUER YOUR FIRST 5K... ALL ON A PLANT-BASED DIET!
    Lots of people think you're either born a runner, or you're not.

    Guess what? I'm here to call B.S. on that.

    In fact, I'm proof that you can become a runner—learn to love it, and even be good at it—while having ZERO natural talent for it. 

    For the first 20 years of my life, I hated running. Dreaded the day we had to do the mile run in gym class, even quit sports teams because there was too much running. Trust me, I hated it.

    And yet just a few years later, running became one of the best parts of my life. An outlet for achieving big things and demonstrating to myself that what just a few years, months, or minutes ago seemed impossible... actually isn't.

    Pretty powerful stuff, and you can imagine how that lesson carries over into the rest of your life. You lose the weight, you get your energy back, you feel strong again... life-changing stuff.
    BUT HOW DO YOU GET PAST THE PAIN OF RUNNING, BEING OUT OF BREATH, 
    AND FEELING OVERWHELMED WITH HOW FAR YOU HAVE TO GO?
    Actually, the first step is easy: slow down!

    Really, that's how it all starts to change. Then, spend some time setting a big, crazy, ridiculous goal.

    Suddenly, running has meaning. Sure, it's still hard sometimes, but once you have a goal that's pulling you forward, then you have a reason to keep going.

    And once you start making just a little bit of progress on that goal—whether it's a certain race distance, a fast time, or losing a few (or a lot of) pounds—then your entire mindset starts to shift, and you realize the sky is the limit.

    For me that meant becoming a marathoner, eventually qualifying for Boston, and finally getting into ultramarathons and even running 100 miles at once. 

    And I know you won't believe me when I say you could do all of that stuff too... but really, I think it's true.

    I wasn't any good at running when I started. Never a great athlete. But I fell in love with it, kept putting in the miles, and amazing things happened.

    You can do the same.
    THE PLANT-BASED GUIDE TO GETTING FIT, BECOMING A RUNNER, AND LOVING IT
    I want to make it easy for you. My first few years as a runner weren't much fun, because I didn't know the first thing about where to start.

    I had the wrong shoes. I ran too fast, and ran with the wrong form. I didn't know how to eat around my workouts (or even that I should eat around workouts!). 

    Just found a free training program online and jumped right in... and what do you think happened? 

    Of course: I got injured.

    The 5K Race Kit is the guide I could have used when I started out. It's the fourth in our super-popular series of training guides for new plant-based athletes, but don't let the word "athlete" throw you off: while the other guides focus on longer distances (marathon, half marathon, sprint triathlon), the 5K Race Kit is written with the true beginner in mind.

    It'll walk you through the steps, starting at the very beginning, and take you from wherever you are to the finish line of your first 5K (and beyond actually, since after you finish your first with the "Beginner" plan, you can follow the extra "Advanced" plan I threw in to help you improve on your time).

    In addition to the beginner-focused training plans for the 5K, there's a long section on getting started with running (and learning to enjoy it), lots of focus on what type of gear you need (and what you definitely don't), and a fun FAQ section where I answer the common questions about running that I get over and over from No Meat Athlete readers who are new to the sport.
    AND PERHAPS MOST IMPORTANTLY...
    Don't let anyone tell you that a plant-based diet is a disadvantage for runners. More than anything else, I believe that adopting a plant-based diet is what allowed me to stop getting injured so often and break through the marathon distance into ultrarunning.

    You deserve a plan that acknowledges that you're doing this all on a plant-based diet, and that far from hindering you, this diet can help you.

    In the 5K Race Kit, you’ll get the workouts. You'll get the new runner how-to. You'll do a short goal-setting workshop and pick a compelling target. 

    Then, you’ll learn what to eat to maximize your nutrition and speed your recovery. You’ll get recipes. 

    And come race day, you'll know exactly what to expect—and you’ll rock it.
    HERE'S HOW IT WORKS
    Download the Race Kit, and you get everything you need to take you through your first 5K race (that's 3.1 miles). Here's just a small sampling of what's included:
    • Conquering the mental game—how to set your goal, choose the right race, and stay committed.
    • How to love running (really!)—the tools and tricks for staying motivated and keeping it fun, and making running a habit so that you don't have to rely on willpower every time.
    • New runner FAQ—answers to the 14 most common questions new runners ask, including shoes and other equipment, training in the heat, avoiding boredom, finding the time, what side of the road to run on, and whether stretching is worthwhile (or even safe).
    • Smart training guidelines—everything you need to know about running form in a few simple keys, how to avoid the basic training mistake that causes so many injuries among new runners, and how to deal with injuries and setbacks.
    • The plant-based training diet—all the foods you should eat to make sure your plant-based diet is an advantage, not a hindrance (with special emphasis on getting enough protein and eating before, during, and after your workouts).
    • A 2-week plant-based meal plan, with shopping lists—follow it exactly, or use it as a framework to make sure you're getting everything you need. 
    • 15 healthy, substantial recipes—all easy, all plant-based, all designed to give you the fuel you need for training.
    • Conquering the race itself—everything from what to eat the day before the race, to checking in the morning of, to your strategy for running your fastest time. I've even included a race day packing list for you, just to make sure you don't forget anything!
    • Two 10-week programs—First-time 5K and Advanced 5K. Each shows you exactly what to do for every workout, so there’s no confusion about what to do on what day. Developed with USA Track & Field certified coach Jason Fitzgerald, of strengthrunning.com.
    • Built-in recovery—carefully designed workouts ensure proper rest and recovery and minimize the chance of overtraining and injury.
    This is way more than an ebook. It's way more than a book. The 5K Race Kit is a system, to get you from "here" to "runner" in the safest, most effective way I know. Do your part (you've still gotta show up and run!) and you'll do more than just finish your 5K.
    PLUS THERE'S MORE: THE "GETTING STARTED WITH RUNNING" AUDIO SERIES TO LISTEN TO WHILE YOU RUN
    Download the Race Kit today, and you also get instant access to a special bonus: a series of 4 MP3 recordings I made just for the 5K Race Kit, so that you can listen and feed your brain while your run!

    Here's what the series looks like:
    • Session 1: Setting Goals and Thinking Big (33 minutes)
    • Session 2: Getting Started and Your First Training Run (34 minutes)
    • Session 3: Plant-Based Nutrition for Fitness (29 minutes)
    • Session 4: Running Gear — What You Need and What You Don't (46 minutes)
    These aren't available anywhere else; they're exclusive to the 5K Race Kit, made for the express purpose of giving the beginning runner the tools to succeed and avoid potential pitfalls.
    THIS WEEK, GET IT ALL FOR JUST $7
    That’s right. All this stuff—the PDF guides, the training and meal plans, the checklists, and the two-hour Getting Started with Running audio series—is yours for only 7 dollars.

    Ordinarily, all of this is only available in the NMA Academy (where the monthly price is more than twice as much), or as part of my $67 Marathon Roadmap system.

    But right now, you can get the 5K Race Kit on its own for just $7.

    And of course, there's no risk for you: if you’re not totally thrilled within two months, just shoot me an email, and you'll get a 100% refund. No weirdness, no questions asked—if you think I don't deliver, then it's on me.

    That means you have no excuse—no excuse not to try the Race Kit, and no excuse not to commit yourself to the exciting and rewarding journey of conquering your first 5K. 
    Click the “Add To Cart” button below to kickstart your plant-based 5K journey:
    "OMG! It is a godsend! You have cut through all the clutter and made it SO simple..."
    Matt,
     
    I wanted to write to you to tell you how wonderfully your 7-day Kickstart plan has worked for me.
     
    I have always been drawn toward a vegetarian/vegan lifestyle but I have yet to find a way to make it stick. I have Celiac disease and am lactose intolerant and regardless of the method I’ve tried somehow I’ve always slipped back into my old unhealthy (and uncomfortable) ways, even though I always felt better when I gave up animal products and processed foods.
     
    That was until I tried your 7-day Kickstart. OMG! It is a godsend! You have cut through all the clutter and made it SO simple (or “automatic” as you like to say) that I have been able to stick with it for 2 weeks and I have never felt better. 
     
    The plan, the staple recipes and 17 delicious recipes have become my go-to for inspiration and motivation. Best $7 I’ve ever spent!
     
    Thank you SO much for all the time and effort you take to share your insights with people like me.

    -Mindy P., Canada
    FREQUENTLY ASKED QUESTIONS

    Why $7?

    If you’re thinking “$7 is cheap…what’s the catch?” then here are three reasons that should put your mind at ease:

    1. I wanted to make it same price as a Chipotle burrito. Or a fancy Starbucks drink. Or just about any fast-food meal. So that in terms of price, it's a ridiculous comparison and a no-brainer. I didn't want the choice to be about the money, but instead about the commitment.

    2. At the same time, I don't want it to be free. Why? Because I know when I download free stuff, I don't commit to using it. It goes in a folder on my desktop and I never come back to it. But when I pay even a tiny amount, then I'm committed.

    3. Finally, I believe that if I can help you to crush your first 5K, you'll be so excited and feel so amazing that eventually, you'll want more. And maybe, just maybe, you might decide to run a half marathon or marathon next, and you'll want to use my more advanced guides for those.

    But that’s it.

    No fine print, no hidden trials, no tricks. Just the information you need and the results you want.

    Is there a guarantee?

    Of course there is. I want you to love this, and to USE this.

    So if you're not happy with it, just let me know within 60 days ([email protected]), and I'll put that $7 right back in your bank account, no questions asked.

    How long will it take to access this plan? 

    As soon as you complete your purchase, your login info will be sent to the email address you provide. Once you login, you'll see links to all the resources in the program and get started right away.


    Click the “Add To Cart” button below to begin the journey:
    STILL NOT CONVINCED? HERE'S WHAT A FEW OTHERS HAVE TO SAY ABOUT ANOTHER PROGRAM OF MINE...
    The 5K Race Kit is a brand new program, so I don't have any stories from people who have used it yet. But much of the program is derived from my popular Marathon Roadmap program, and I've gotten plenty of praise for that one. Here are just a few of the things people have said about the Marathon Roadmap:
    -Laurel Holmquist
    "So many marathon guides are written by super-intense athletes who expect you to dedicate all your waking hours to becoming a running machine. But reading the Marathon Roadmap is like having an experienced yet realistic running buddy training with you, cheering you on every step of the way.

    I actually have a photo from after the marathon where I’m standing upright and people around me are laying in the street and walking hunched over!"
    -Rich Roll, author of Finding Ultra and one of Men’s Fitness Magazine’s “25 Fittest Guys in the World” in 2009
    "This book takes you deep into everything you will need to know to get it done right—from goal setting, to training to diet and nutrition and all the way through the race, it is an outstanding and very comprehensive primer. Soup to nuts—it's all in there. A must read!"
    PS. If you've made it this far, it's a pretty solid bet that the idea of becoming a runner and doing a 5K is speaking to you on a deep level. If that's the case, I urge you to do something and make it happen—even if it's not with my program, do something to take action while you're motivated!